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Where you’ve seen her:
In between modeling gigs for Bisou Bisou, Parasuco jeans, and Becca swimwear, this Massachusetts-born model-entrepreneur also satisfies the cravings of health nuts in L.A. with her own line of vegan treats, Helen’s Sweetcakes.

Dough nuts:
“Friends help me out once a week, and we make 100 cakes. We play music—and there’s flour everywhere.”

Vice, vice, baby:
Though this cookie monster preaches vice-free living, she made an exception during our visit to Jose Cuervo’s Mexican island of CuervoNation. “I didn’t get drunk, but the tequila made walking in heels easier.”

Liquor diet:
Her key to happiness: “Be healthy. And also drink tequila.”

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[1/8/2009]